Onsitego, India’s leading after-sales services firm, raised capital from IFC in an extension to its Series B investment round to USD 30 million. The first tranche of the round was closed in February 2020, led by Zodius with participation from existing backer, Accel Partners. The funding will be utilized for consolidating its market position in the after-sales services industry, and strengthening its B2C offerings like AMC, home protection and on-demand services.
Avendus Capital was the exclusive financial advisor to Onsitego on this transaction.
Avendus Onsitego
The high friction and fragmented after-sales services industry in India is replete with quality issues like lack of transparent, authentic and timebound service delivery. Onsitego provides extended warranty, annual maintenance contracts and damage protection plans for devices and appliances in partnership with India’s top retailers, marketplaces and consumer finance companies. Onsitego differentiates itself in the market with its razor-sharp focus on customer service by leveraging a pan-India network of brand-authorized service centers, proprietary technology platform and direct integrations with distribution and service partners.
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