Overview
Licious, India’s largest tech powered full-stacked D2C fresh meat and seafood brand, announced an investment of USD 192 million led by Temasek and Multiples PE. Brunei Investment Agency and existing investors 3one4 Capital, Bertelsmann India Investments, Vertex Growth Fund and Vertex Ventures Southeast Asia and India also participated in this round. As part of the transaction, a few early investors have exited from their investment.
Avendus Capital acted as the exclusive financial advisor to Licious and the exiting investors on this transaction.
About Licious
Licious has emerged as a category leading brand leveraging technology for supply chain excellence and setting industry first benchmarks by innovating across formats. The biggest testimony to these claims is the unprecedented growth of over 500% that the company saw during the last year followed by the continuing momentum of the same. Licious has delivered to more than 2 million unique customers across 14 Indian cities till date and is touted as the fastest growing consumer brand in India. Licious has been at the forefront of the disruption that India’s animal protein sector needed. The company has been instrumental in elevating the industry standards across sustainability, food safety, sourcing, production and customer experience, while positively impacting lives of farmers and fishermen. The funds raised will be deployed towards deeper investment in technology led supply chain transformation, quality improvement and customer experience elevation, along with expanding presence in a greater number of Indian cities, powering the international expansion plan, augmenting capabilities in existing markets, strengthening omnichannel presence and powering new product launches.
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