Avendus Capital Advises Chrys Capital and Other Shareholders of Parksons Packaging on Kedaara Capital’s Investment of USD 32 mn

Kedaara Capital has invested USD 32 mn in Parksons Packaging, India’s leading paper based packaging
company. The private equity fund acquired the entire shareholding of the existing investor, Chrys Capital and an additional stake from the promoter group.

Parksons Packaging is the largest independent folding carton company in India. Parksons’ dominant position in the paper packaging industry is evidenced by its marquee client list including brand leaders across fastgrowing end-markets such as Food and Beverages, Home & Personal Care and Healthcare.

Avendus Capital Pvt. Ltd. was the sole financial advisor to Chrys Capital and the others shareholders of Parksons Packaging.

Deal Value

USD 32 mn

Service

Private Equity

Sector

Industrials

Date

March 2015

ChrysCapital has been a supportive partner in our growth journey so far. We are now delighted to have Kedaara on board with us. Their partnership model, strong industry networks, and unique understanding of the consumer and healthcare industry, will add significant value to Parksons and help further strengthen our position as India’s most preferred and innovative paper packaging solutions provider. Kedaara’s operating model will enhance Parksons' performance, bringing in global experience and best practices to strengthen our offering.

Ramesh Kejriwal

Chairman, Parksons Packaging

We believe this is an opportune time to invest in the Indian packaging sector, with Parksons being especially well-positioned to benefit from the growth in the Indian consumption story

Manish Kejriwal and Sunish Sharma

Managing partners of Kedaara Capital Advisors

Kedaara’s investment into Parksons is further evidence of the strong interest of the investor community in backing companies with leadership position in their segments

Preet Mohan Singh

Executive Director & Head Industrials Group, Avendus Capital Pvt. Ltd.

About Parksons Packaging | Kedaara Capital

Founded in 1996 in Mumbai by Mr. Ramesh Kejriwal, Parksons Packaging Limited is one of India’s leading paper based packaging companies and is the largest independent folding carton company in India. The company manufactures high quality folding cartons, labels & leaflets and corrugated boxes. Parksons’ dominant position in the paper packaging industry is evidenced by its marquee client list and the company works with brand leaders across fast-growing end-markets such as Food and Beverages, Home & Personal Care and Healthcare. With a pan- India presence and the ability to offer customized solutions, the company has a high and rapidly growing wallet share in many of the customer accounts. The company operates three state-of-the-art manufacturing facilities in Pune, Daman and Pantnagar, with best-in-class design and printing capabilities.

Kedaara Capital is an operationally oriented private equity firm pursuing control and minority investment opportunities in India. It typically seeks to invest between USD 20-75 million in each investment. Kedaara combines the strengths of a well-networked, highly experienced local investment advisory and operating team, with the experience of its international partner, Clayton, Dubilier & Rice, a pioneering global private equity firm whose investment model blends financial skills with operating expertise. It partners with entrepreneurs, management teams, and family-owned businesses and provides deep strategic & operational expertise,
consultative approach, and global connectivity to build enduring value and competitiveness in such businesses.