Corporate Social
Responsibility

We believe that every bit counts to make the world a better place.

Our Philosophy

Our corporate social responsibility (CSR) initiatives are the cornerstone of how we interpret our ‘purpose’, which is to be distinctive and mindful in our involvement with communities. We strive to uplift the overlooked, to strengthen those with potential, and to create an impact that amplifies and perpetuates positive change. Our CSR objectives contribute towards the United Nations’ Sustainable Development Goals (UNSDGs) as well as to India’s developmental objectives. Because we believe that every bit counts in making the world a better place.

Our CSR Journey

2016

CSR 1.0 - Initiated the CSR journey with need-based contributions to organizations that required support for their projects.


2018

CSR 2.0 - Initiated purpose-led CSR initiatives to support women entrepreneurship.

This focus area was completely researchbacked and thought through, and resonated with our belief and capability of powering Indian entrepreneurship over the last two decades.

2019

First CSR event “Live Pitch” conducted along with Dasra, to identify three NGOs and projects in the Women Entrepreneurship area for support. Swayam Shikshan Prayog (SSP), Deshpande Foundation, Antarang Foundation onboarded.

Avenders (Avendus’ employees) contributed whole-heartedly in identifying our second focus area, Sports Education.

2020

Impact Day, our second annual CSR event, organized with existing NGO partners.

Four new NGOs from Women Entrepreneurship and Sports Education pitched for grants.

Avenders also pitched for an NGO of their choice.

Healthcare added as the third focus area. First grant given to Breach Candy Hospital Trust.

COVID-19 declared as pandemic and CSR projects in Women Entrepreneurship and Sports Education came to a halt. By July 2020, NGO partners resumed work and aligned to the new normal.

2021

New NGO partners onboarded:

Centre for Wildlife Studies and Hinduja Hospital Trust.

COVID-19 emergency relief becomes the priority. 80% of annual budget allocated to new NGOs – SEEDS Foundation, Project Mumbai, ACT Grant, and Rotary Club of Delhi Premier to augment their ongoing work.

2022

New NGO partners onboarded:

Pune Metropolitan District Association added under our Sports Excellence vertical.

Launched the 'Returnable Grant' model in partnership with the Collective Good Foundation to take women entrepreneurship to the next level. Over 1,000 women entrepreneurs were impacted within a year through these rotational funds.

209 employees engaged through 5 activities in the ‘Joy of Giving Week’.

2023

New NGO partners onboarded:

Vrutti and Kherwadi Social Welfare Trust added under the Women’s Entrepreneurship Vertical. Rotary Magnum Trust and Fortis Foundation added under the Healthcare vertical.

227 employees volunteered through 11 volunteering initiatives and completed 281 hours.

Our CSR Reports

NGOs We Support

Fortis CSR Foundation

Avendus has partnered with the Fortis Foundation to provide subsidised or free treatments for the socially marginalized and deprived sections of the society. They ensure that their programs are efficient, sustainable, and relevant to those meant to benefit from them.

Rotary Magnum Trust

Rotary Magnum Trust’s mission is to bridge the education divide by building sustainable infrastructure for children in the deprived strata of the society and executing innovative and timely projects to bring about positive change quickly and efficiently. Avendus has partnered with Rotary Magnum Trust to build toilet blocks in government schools at Medavakkam, Chennai, benefiting over 600 students along with ramps and rails in other schools that has impacted over 2000 children.

Kherwadi Social Welfare Association

Kherwadi Social Welfare Association is a nonprofit organization in India. KSWA aims to restore the Upliftment of underprivileged youth in India. The organization was established in 1928. It offers different vocational training programs for underprivileged youth and women. Avendus has partnered with the Kherwadi Social Welfare Association to create women entrepreneurs to increase their income by providing livelihoods and improve women's action in self-sustainability for personal and community development through skill development, social development, and financial and business development in the Maharashtra region.

Vrutti - Livelihood Impact Partners

It is a nonprofit organization that has been working in the social impact space for over 23 years as part of the Catalyst Group and has made a difference in the lives and livelihoods of over a million poor and marginalized individuals and households. Vrutti works through an ecosystem approach, integrating and delivering end-to-end services that empower small producers to graduate from poverty and uncertainty and become three times more profitable. Avendus has partnered with Vrutti to provide training on developing nano enterprises for beauty professionals for women in Maharashtra, Chennai, and Bangalore regions.

SWAYAM SHIKSHAN PRAYOG

Swayam Shikshan Prayog (SSP) is a non-governmental organization based in Pune, India. It was co-founded by Prema Gopalan and Sheela Patel in 1998 and aims to support female entrepreneurs in areas such as agriculture, health, and sanitation. Its work has been recognized by the United Nations Development Programme and the United Nations Framework Convention on Climate Change. Avendus supports SSP for their women entrepreneurship project in Maharashtra region through supporting dairy and Agri entrepreneurship initiatives.

Pune Metropolitan District Tennis Association (PMDTA)

Pune Metropolitan District Tennis Association (PMDTA) is committed to develop a sustainable program to promote tennis for children, youth, and adults. Avendus has partnered with Pune Metropolitan District Tennis Association (PMDTA) to support deserving tennis players to empower them for national and international level matches.

Breach Candy Hospital Trust

Avendus has partnered with Breach Candy Hospital Trust for the construction of new wing with 11 floors and 90 beds. As a part of this project more than 50 beds will be dedicated for the patients from low socio-economic sections.

Hinduja Hospital Trust

Hinduja Hospital Trust focuses on health and believes that health education is the birthright of every individual. In line with this philosophy and one of these guiding principles “Work to Give”, P.D. Hinduja Hospital has been providing charitable treatment to the poor and needy since inception. Avendus has partnered with Hinduja Hospital Trust to provide charitable treatment to needy patients and to conduct rural camps for the underprivileged.

Collective Goods Foundation

Collective Good Foundation (CGF) provides comprehensive project implementation solutions for the development sector. They work closely with companies, non-profits, and foundations to address some of the most challenging issues in healthcare, education, Water, Sanitation & Hygiene (WASH), and women's empowerment. Avendus has partnered with CGF to empower women through the returnable grant model project in the Maharashtra region.

Olympic Gold Quest

Olympic Gold Quest is a program of the Foundation for Promotion of Sports and Games, a Not-for-Profit Company, which is committed to bridging the gap between the best athletes in India and the best athletes in the world thus helping Indian athletes to win Olympic Gold medals. Avendus has been supporting OGQ for the training of athletes for Olympic and Paralympics.

Contact us

For CSR related queries, email us at

priya.beck@avendus.com