"One of the most striking shifts we’ve seen in recent years is the changing face of entrepreneurship in India. Today’s founders are starting earlier, scaling faster and bringing a global perspective to everything they do. In the process, they are transforming industries and expanding India’s presence on the world stage. This shift inspired us to create the Uth Series in partnership with Hurun India. The series celebrates a new-age entrepreneurial spirit across three age groups: Under 30, Under 35 and Under 40. We begin this initiative with the Under 30 List, which highlights some of the country’s most promising and youngest leaders. These entrepreneurs are building high-impact ventures and challenging conventional paths to success.

At Avendus Wealth Management, we believe in a multidimensional approach to wealth. Positioned within one of India’s leading financial services firms, our ability to partner across life stages and business cycles has always been at the heart of the Avendus franchise. We work closely with clients across life stages and business cycles, whether it is raising growth capital, structuring credit, accessing capital markets or designing intergenerational wealth strategies.

This initiative goes beyond recognition. It is also an opportunity for us to understand their journeys, their ambitions and the challenges they face. This helps us become better partners to them, going beyond traditional wealth management to support their broader goals. The Under 30 list is just the beginning. The series will continue to unfold into the Under 35 and Under 40 groups, eventually culminating in a deeper report that captures the voices and trends that define India’s next generation of entrepreneurs. We hope their stories resonate with you as strongly as they have with us."

"Since 1999, Hurun has championed the spirit of entrepreneurship, while Avendus has been a close witness to the remarkable growth journeys of some of India’s most dynamic companies, and with the Uth Series – especially the U30 – we aim to shine a spotlight on the most driven and inspiring young leaders of our time. These are the founders who are reshaping India’s economic future with bold ideas and sheer determination. It’s incredible to see the maturity and scale that many of them have achieved even before the age of 30.

This year’s U30 List showcases a remarkable shift in India's entrepreneurial landscape, with 66 out of 79 entrepreneurs being first-generation founders. It’s a powerful reminder that in today’s India, it’s not about where you come from, but what you can build. The rise of self-made founders is not just a trend – it’s a movement that’s redefining ambition and access."